EXITR — Build something worth owning

Build something worth owning.

A 90-day founder programme for professionals building real businesses with AI. Not theory. Not hype. The work.

Start your Assessment See the method

Built by an operator. Not a coach.

  • 15,000+ customers served at Bausele
  • 50+ countries shipped to
  • 43% profit margin after ad + COGS
  • 4x return on ad spend

As featured in

The New York Times · Forbes · Hodinkee · Australian Financial Review · Monochrome · 200+ publications worldwide

I'm not teaching theory. I'm doing this work right now.

As I write this, the Bausele Elemental drop just went live. Orders are coming in. Klaviyo flows are firing. The analytics tracker I use runs on Claude Code and OpenClaw — built in an afternoon.

This is what we'll build for you. Not a clone of Bausele — a business that's yours. Built using the same tools, the same methods, the same discipline.

You already have what it takes. What you're missing is the system.

If you're earning $150K+, you've built genuine skill. Real judgement. Ten or twenty years of pattern recognition. The problem isn't capability — it's translation.

Corporate systems reward you for fitting in. Founder systems reward you for standing out. The muscles are different. The feedback loops are different. The fear is different.

EXITR is the bridge.

The EXITR method

  1. Audit — Weeks 1 to 3. Map your edge, your market, your real cost of staying.
  2. Build — Weeks 4 to 6. Ship the MVP. Launch the offer. First customer by week 6.
  3. Scale — Weeks 7 to 12. Systems, feedback loops, repeatable acquisition.

See the full method →

Three paths

Toolkit — $497 AUD

Self-paced. Get clarity on your idea and build your AI workflow.

Buy now →

Accelerator — $2,997 AUD (most popular)

12-week group cohort. Launch your offer and land your first 5 customers.

Apply →

Founder Lab — $5,997 AUD

12 weeks 1-on-1 with Christophe. Hit $5K MRR or your first $50K launch.

Book a call →

Be honest with yourself.

EXITR is for you if:

  • You have a real skill or expertise to monetize
  • You can commit 6-10 hours a week
  • You want to build something durable, not flip a quick win
  • You're comfortable using AI as a tool, not a magic button
  • You can invest $497 to $5,997 in yourself right now

EXITR is NOT for you if:

  • You want passive income with no work
  • You're looking for a side hustle template
  • You think AI will replace your effort entirely
  • You're not ready to be uncomfortable for 90 days
  • You need someone to do it for you

Start where it matters.

The Assessment is 5 minutes. It tells me where you are, what you need, and whether we're a fit. I read every response myself.

Start Your Assessment